Spot on.
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Exactly.
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Truth.
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Accurate.
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Yaaaaaaaaaas!
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It’s hard to contain the excited, “uh huh” head nodding when you read, watch, or listen to a piece of content that really hits home … strikes the right chord … illuminates something deep inside your soul.
And for us marketers, these moments should remind us of an important digital marketing truth:
Creating content that resonates is key to building rapport, credibility, and trust with our audience, and, ultimately, driving marketing results.
